Personalised (Custom) Coasters: Unique Gifts & Promotional Tools for Businesses

While digital ads chase attention and billboards scream for it, personalised coasters sit quietly under drinks doing a surprisingly effective job of brand-building. In bars, cafes, events, or corporate settings, these small-format tools are an underrated powerhouse. With custom designs and smart messaging, your brand can be part of the conversation without interrupting it.

At Coaster Kings, we help Australian businesses turn these everyday items into brand-building tools that are affordable, practical, and impactful.

 Browse Our Custom Drink Coasters

Why Businesses Are Choosing Custom Coasters

Here’s how businesses across industries are using personalised coasters to elevate their branding and create memorable touchpoints:

• Long-Lasting Impressions: Every drink served on a coaster with your logo or message keeps your brand front and centre.
• Storytelling Space: Use the surface to communicate your brand story, campaign message or direct people to a QR code.
• Takeaway Value: Quality coasters often make it home a lasting reminder of your brand.
  

These coasters are more than décor, they’re conversation starters, Instagram-worthy moments, and brand ambassadors in disguise.

How to Use Personalised Coasters for Gifting & Promotion

Looking for fresh ideas to promote your business or show appreciation to clients and partners? Here’s how custom coasters can play a role:

• Client Gifting: Include a set of coasters in client welcome packs or end-of-year gift boxes.
• Event Merch: Use coasters as branded giveaways at expos, product launches or open days.
• Hospitality Enhancements: Add personalised coasters at each table in your venue to subtly communicate specials, brand values, or product features.
• Retail Offers: Bundle coasters with purchases as a limited-time promo or collector’s item.
• Workplace Branding: Use branded coasters in your office meeting rooms or as part of onboarding kits.
  

These subtle but effective placements ensure your brand isn’t just seen it’s experienced.

Explore Custom Coaster Options

Design, Customisation & Eco-Friendly Printing

Coaster Kings makes it easy to bring your brand to life:

• Shapes: Choose round, square, or go bold with custom die-cut designs
• Print Options: Single or double-sided, full-colour, Pantone match
• Quantities: Small runs for boutique campaigns or bulk orders for national events
• Material: 365gsm 800UM beermat board – durable, absorbent, and FSC-certified
  

Need design help? Our Artwork Guidelines make it simple to get started.

Sustainability at the Core

All our coasters are printed using water-based inks and sustainable materials. We’re proud to hold Sustainable Green Printing certification so you can promote your brand while staying true to your eco values.

More than ever, customers value businesses that care. Sustainable merchandise shows that your brand walks the talk.

Let’s Put Your Logo Where the Action Is

Whether you’re promoting your venue, launching a campaign, or sending a thank-you to your top clients, custom coasters are an effective, creative and affordable option.

 Order Your Personalised Coasters
Chat with Us About Custom Shapes or Bulk Orders

Final Thought: Branding That Sticks

You don’t need to shout to be remembered. Sometimes, branding works best when it’s part of the everyday experience shared over drinks, passed hand-to-hand, and carried home.

A well-designed personalised coaster speaks for your brand clearly, quietly, and effectively.

Cheers to clever branding that fits right under your glass.